Steve Rocco, the controversial godfather of street, led a cultural revolution during the early 1990s topping the corporate giants who controlled the skateboard industry and ushering in the most degenerate, savage, innovative & entertaining era in the history of skateboarding. For better or worse his legacy shaped skateboarding as we know it today like no other.
Filmed in stunning locations around the world (including Los Angeles, Sacramento, San Diego, San Francisco and Phoenix in the United States and Barcelona, Malaga and Valencia in Spain), this reflective film talks to five of the industry's greatest skaters (Leo Romero, Omar Salazar, Shiloh Greathouse, Richard Angelides and Ryan Gallant) to find out when skateboarding stopped being "just a hobby" and became a way of life.
World Industries Love Child video featured Randy Colvin, Chico Brenes, Daniel Castillo, Jed Walters, Chris Branagh, Shiloh Greathouse, Spencer Fujimoto, Jovontae Turner and Daewon Song.
