After being a victim of rape within their own home, Diana chooses to keep the trauma secret. Mario, her husband, also has something to hide. The silence takes the couple's account over the day turns gradually into a peculiar form of violence.
A team of advisers is brought in to manufacture the image of Marchand, producing social media profiles, commercials and a new public persona. Conflict arises when it is revealed that not everyone is who they present themselves to be. At his country estate, a rich businessman who wants to be president is groomed by a campaign team to create an image palatable to middle-class voters.
Federico Veiroj’s fourth feature examines the many, often contradictory layers that make up one’s persona, in this case, a single dad and acclaimed artist who must learn to balance family with creativity.
