In post war Italy during the fifties it is very difficult to find a house to rent and a family ends up living in a former brothel.
The story of "King Lazzarone" Ferdinand I of Bourbon whose pastime was to neglect the government and disguise himself as a poor man and turn to the infamous city premises in search of love adventures. With the De Filippo brothers to complete.
Ugo meets the 18-year-old Renata in the hostel where she is staying. He falls in love with and leaves with her for several romantic places until the money ends. Ugo will try to get the girl engaged on a local TV station, but Renata falls in love with a manager.
