Jodie Mack is an English-born American experimental filmmaker and animator. She attended the University of Florida and earned her MFA in film, video, and new media at the School of the Art Institute of Chicago and teaches at Dartmouth College
A kinetic journey through the graphic motifs of textiles paired with figures and landscapes to explore the technological development of fabric production and consumption alongside systems of visual and spoken language. The piece investigates recurring graphic symbols and how their cross-cultural appropriation functions within a global economy.
The interconnected circuitry. The aggregated flora. Alternating currents of the visual field.
Interweaving the forms of personal filmmaking, abstract animation, and the rock opera, this animated musical documentary examines the rise and fall of a nearly-defunct poster and postcard wholesale business; the changing role of physical objects and virtual data in commerce; and the division (or lack of) between abstraction in fine art and psychedelic kitsch. Using alternate lyrics as voice over narration, the piece adopts the form of a popular rock album reinterpreted as a cine-performance.