The story of a provincial woman named Vasfiye, whose life passed changing hands and drifting between men in Aegean towns, is told by different narrators. The story changes every time the narrator changes. However, it is not known which story is the truth.
Serap is a successful theater actress. Although she rejects the traditional roles assigned to women in her personal life, she agrees to play the role of a traditional housewife in a shampoo commercial. However, she is unaware that this commercial will turn into her worst nightmare.
A civil servant in a small town, shunned by his family and his friends due to his lack of ambition, hits the jackpot in the national lottery. Not trusting anybody around him, he gradually starts to lose his mind.
